Digital Marketer & Content Creator

We are looking for an energetic and versatile Digital Marketer & Content Creator to lead our online brand presence and digital customer acquisition. In this hybrid creative-analytical role, you will be responsible for planning and executing digital campaigns while actively writing, filming, and producing compelling content across all major channels.

The ideal candidate knows how to turn creative ideas into measurable business results—handling everything from short-form video concepts and social copy to targeted ad optimization and audience analytics.

Key Responsibilities

• Content Production & Storytelling: Script, shoot, and coordinate short-form video (Reels, TikTok, Shorts), static graphics, and engaging captions tailored to our target audience.

• Campaign & Channel Management: Manage day-to-day posting schedules and drive targeted promotional campaigns across Meta, TikTok, LinkedIn, and search engines.

• Lead Generation & Paid Ads: Set up, test, and optimize paid social and digital ad campaigns to generate qualified leads and drive conversions.

• Analytics & Performance Tracking: Monitor KPIs (engagement, reach, CTR, conversion rate), analyze campaign data, and deliver weekly performance reports with actionable recommendations.

• Trend & Market Research: Stay on top of emerging digital trends, viral formats, and competitor campaigns to keep our brand fresh and ahead of the curve.

• Cross-Team Collaboration: Work directly with sales and management to ensure marketing messaging aligns with product promotions and business goals.

Requirements

• Proven Portfolio/Experience: Proven track record running successful digital marketing campaigns and a portfolio of published creative content (writing, videos, or social campaigns).

• Creative Tool Fluency: Strong proficiency in basic visual/editing tools (Canva, CapCut, Adobe Premiere, or Photoshop) for rapid content delivery.

• Data-Driven Mindset: Solid understanding of digital ad dashboards (Meta Ads Manager, Google Ads) and web/social analytics tools.

• Communication Skills: Excellent written and verbal communication skills with a natural ability to write clear, persuasive marketing copy.

• Work Arrangement: Full-time, on-site presence to collaborate directly with our team and capture real-time content.