Senior Sales & Marketing Specialist

Fanaye technologies Addis Ababa · ETHIOPIA Posted 1h ago

About this role

We are looking for an ambitious and high-performing Senior Sales & Marketing Specialist to drive our commercial growth and brand outreach on a full-time, on-site basis.

In this dual-impact position, you will spearhead revenue generation, identify high-value market opportunities, and deploy compelling promotional initiatives. You will take ownership of the entire conversion cycle—from generating prospect interest to closing long-term commercial accounts—working closely with our leadership team right here at our Kera office.

Key Responsibilities

  • Strategic Campaign Management: Design and deploy comprehensive promotional initiatives across both online platforms and direct marketing avenues.

  • Pipeline Growth & Deal Closing: Source quality business leads, conduct high-impact sales presentations, negotiate terms, and secure recurring client agreements.

  • Market & Competitor Intelligence: Evaluate industry dynamics, monitor competitor positioning, and adapt outreach tactics to capture larger market share.

  • Account & Relationship Building: Act as the primary advisor to prospective and existing clients, securing strong retention and repeat business.

  • Metrics & Pipeline Oversight: Maintain disciplined pipeline management within our CRM, evaluate conversion rates, and deliver actionable performance summaries to management.

Requirements

  • Demonstrated Track Record: Substantial senior-level experience driving B2B/B2C sales and executing profitable marketing campaigns.

  • Negotiation & Communication: Persuasive verbal and written communication style with proven prowess in handling objections and closing deals.

  • Data & Tech Fluency: Solid command of CRM platforms, pipeline forecasting, and digital marketing performance indicators.

  • Onsite Commitment: Full-time presence at our Kera location to lead day-to-day client interactions and team alignment.

Skills & tags

  • Business development
  • Lead Generation
  • Digital Marketing and Advertising
  • CRM
  • Negotiation
  • Sales Strategy

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