Social Media Manager

Addis Eyita is a private company that provides business and investment consulting services, business training and intellectual advice in various fields of work, and import and export firms, and was established in January 2007 based on the Ethiopian Commercial Law. The company wishes to employ a qualified Import Export Accountant for its Power Import Export firm.

Job Summary

We are looking for a highly creative, technically skilled Social Media & Content Production Manager to drive our digital presence. This is a unique, end-to-end "unicorn" role. You won’t just plan the content; you will shoot it, edit it, and manage its distribution.

If you are a strategic thinker who knows how to grow an audience, but also love getting behind the camera and cutting video in post-production, this role is for you. You will be the primary architect and executor of our visual brand across all social platforms.

Key Responsibilities

1. Social Media Strategy & Management

• Develop and execute a comprehensive social media strategy across all platforms (Instagram, TikTok, YouTube, LinkedIn, Facebook, etc.) aligned with company goals.
• Manage the day-to-day operations of all company social media accounts, including publishing, scheduling, and community management (replying to comments/DMs).
• Track, analyze, and report on social media KPIs and metrics. Use data to refine strategies and maximize ROI.
• Stay ahead of social media trends, algorithm changes, and emerging platforms to keep the brand relevant and engaging.

1. Camera & Video Production (Cameraman/Videographer)

• Conceptualize, storyboard, and shoot high-quality video and photo content (short-form reels, long-form videos, product shots, behind-the-scenes, interviews).
• Operate camera equipment (DSLR/Mirrorless cameras, smartphones, drones, gimbals) and manage lighting and audio setups for professional-grade production.
• Direct on-screen talent (which may include company founders, employees, or external actors) to ensure the brand voice is captured authentically.
• Manage and maintain all camera, lighting, and audio equipment.

1. Post-Production & Editing

• Edit raw footage into polished, engaging, and platform-optimized videos (adding cuts, transitions, sound design, music, and color grading).
• Create dynamic captions, motion graphics, and thumbnails to maximize viewer retention.
• Edit and retouch photos for social media feeds, website use, and digital advertising.
• Organize and maintain a digital asset management system (DAM) for all raw and edited media files.

Qualifications & Skills

• Experience: 3+ years of proven experience in social media management, videography, and video editing.
• Must provide a portfolio or showreel demonstrating both high-quality video editing/camera work and successful social media campaigns/accounts.
• Camera Proficiency: Deep understanding of framing, lighting, composition, and audio capture.
• Editing Software: Expert-level proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve) and photo editing (Adobe Lightroom/Photoshop).
• Social Media Savvy: Deep understanding of what makes content go viral on TikTok, Facebook Reels, and YouTube Shorts. Understanding of platform-specific aspect ratios, hooks, and pacing.
• Project Management: Ability to manage multiple projects simultaneously, meet strict deadlines, and work independently with minimal supervision.